Especialist Clinic in Behavioral Nutrition, which seeks to intervene in the way people relate to food through innovative and scientific methods, without being restricted to a single context.

Alimentas believe the most important is how people eat, first than what.


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Ali mean alimento (food)  |  Mentas mean mente (mind)  | Alimentas is similar to Alimentar = feed

Strong colors represents the variety of foods and behavior nutrition methods.
The fork created based in "L" and "M" evokes the emphasis in the way of eat.
Heart means a important brand value: the love.









Beyond the visual identity, I developed illustrations that represent the relationship of people with food:
As they are present in all moments of our life.
Graphic Design / Art Direction: Gabriel Fagundes
Production Management: Fernanda Martins

This project was done through

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